Virat Kohli became an investor in Agilitas Sports in April 2025, acquiring a 1.94% equity stake in the startup. Not only does he own a piece of the company, but he also collaborates with them to develop and promote his personal brand, One8, focusing on apparel and footwear.
Virat Kohli became an owner of the E1 Series team Blue Rising in October 2023, joining the ranks of sports icons like Tom Brady, Rafael Nadal, and Didier Drogba in this innovative racing series.
Virat Kohli joined Hyperice as an athlete-investor and global brand ambassador, focusing on promoting wellness and recovery technologies to enhance athletic performance and recovery processes.
HSBC India appointed Virat Kohli as their Brand Influencer in April 2023, featuring him in multi-media campaigns that highlight their financial products and services, aimed at resonating with an ambitious India.
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