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What brand did Playboi Carti partner with?

A
Answer Under Armour
Playboi Carti has reportedly inked a multi-year creative partnership with Under Armour to develop a gothic performance wear sub-label called OPIUM. This collaboration aims to shift Under Armour’s focus from traditional sportswear to experimental and avant-garde silhouettes. The initial release, a distressed 'Antagonist' technical cap, gained significant attention during Carti’s January 2026 tour.