KVD Beauty is a cruelty-free, vegan-forward cosmetics brand known for high-pigment, long-wear formulas and a tattoo-inspired aesthetic that champions self-expression and artistry. Founded by tattoo artist Kat Von D and launched in 2008 (later rebranded as KVD Beauty), the brand is notable for cult-favorite products and inclusive shade ranges that appeal to professional artists and consumers seeking bold, enduring looks.
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