What brand became the official hot sauce of UFC through Dustin Poirier?
A
AnswerPoirier's Louisiana Style
Dustin Poirier's branded hot sauce, Poirier's Louisiana Style, was announced as the Official Hot Sauce of UFC in November 2022 as part of a multi-year marketing partnership. This agreement includes branded content featuring Poirier's Louisiana Style across UFC's social media channels and digital platforms.
EN